Senco Gold Limited, a leading jewelry retailer in India, operates a robust network of 192 showrooms spanning 17 states and Dubai, with a diverse range of gold, diamond, silver, and gemstone jewelry offerings.

The company reported a significant increase in consolidated net profit for Q2 FY26, achieving a nearly 300% year-over-year growth to INR 48.8 crore, indicating robust profitability amid challenging high gold prices.

Senco's average ticket value has increased by 16% to INR 84,700, propelled by a higher mix of diamond-studded jewelry and gold price rises, showcasing their strategic shift to high-value offerings.

Senco Gold's business strategy includes aggressive expansion with the addition of 16 new showrooms in H1 FY26, including international locations, positioning it for growth in untapped markets.

The brand is noted for its focus on lightweight and budget-friendly designs in response to soaring gold prices, allowing a broader consumer base to participate in the jewelry market, underscoring its adaptability.