Purple United Kids reaches 130 EBOs after net October gain
Key highlights
- Purple United Kids had 130 EBO stores at 31 October 2026, up from 126 at 30 September 2026.
- Five additions and one Bhopal closure produced a net increase of four EBOs in October 2026.
- The North zone reached 73 EBOs after adding four stores during October 2026.
- High Street locations accounted for 101 of 130 EBOs and 162,457 square feet of super area.
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Purple United Kids reached 130 EBO stores at 31 October 2026, a net increase of four from 126 at 30 September 2026, after adding five stores and closing its 10 Number Market outlet in Bhopal. Four of the five additions were in the North zone, which finished with 73 stores.
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How did Purple United Kids’ EBO network change in October 2026?
Purple United Kids increased its EBO network, the store classification used in the presentation, to 130 stores at 31 October 2026 from 126 at 30 September 2026. The movement comprised five additions and one deletion, resulting in a reported net increase of four stores. The deleted outlet was identified as the 10 Number Market, Bhopal store.
The North zone expanded from 69 to 73 EBOs through four additions, while the East rose from 19 to 20 after one addition. The West declined from 30 to 29 following the Bhopal closure, and the South remained at eight stores. The North therefore accounted for 73 of the 130-store network at the reporting date, versus 29 in the West, 20 in the East and eight in the South.
The five additions exceeded the four-store net increase because one Bhopal closure offset part of the expansion. Purple United Kids does not disclose the closed store’s opening date, area or market category. The update therefore establishes the effect on the store count, but not the effect of the closure on the network’s reported area.
Where did Purple United Kids open stores in October 2026?
Purple United Kids listed five additions at Felix Plaza in Gurugram, Kohara in Ludhiana, Kunjipura Road in Karnal, Ram Path Road in Ayodhya, and Jessore Road in Madhyamgram, Kolkata. Four were High Street stores and Felix Plaza, Gurugram was the sole Mall Store addition. This matches the zonal data showing four additions in the North and one in the East.
The five openings had combined super area of 8,912 square feet and combined carpet area of 8,317 square feet. Karnal was the largest listed addition by both measures, with 2,372 square feet of super area and 2,372 square feet of carpet area. Madhyamgram had 1,950 square feet on both measures, followed by Ludhiana with 1,900 square feet.
Felix Plaza in Gurugram had 1,190 square feet of super area and 595 square feet of carpet area, creating the largest difference between the two reported measures among the additions. Ayodhya was listed with 1,500 square feet for both measures. The aggregate difference of 595 square feet between new-store super and carpet area came entirely from the Gurugram listing, as the other four openings reported identical figures.
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What store formats make up Purple United Kids’ network?
Purple United Kids reported 101 High Street stores and 29 Mall Stores at 31 October 2026, making High Street the larger of its two disclosed EBO market categories. The October additions reinforced that composition because four of the five new stores were High Street locations. The 101 and 29 store counts total 130, matching the reported EBO network.
High Street stores had 162,457 square feet of super area and 160,555 square feet of carpet area. Mall Stores had 40,490 square feet of super area and 25,907 square feet of carpet area. Total reported area was 202,947 square feet of super area and 182,462 square feet of carpet area, with High Street stores accounting for most reported stores and area.
The difference between super area and carpet area was 1,902 square feet for High Street stores, compared with 14,583 square feet for Mall Stores. Purple United Kids does not provide revenue, rent, sales density or profitability by market category in this update. The disclosed format data consequently compares store count and area rather than the commercial performance of High Street and Mall Stores.
Which markets have the most Purple United Kids EBOs?
Purple United Kids reported Punjab as its largest state-level market, with 32 EBO stores at 31 October 2026. Madhya Pradesh was next with 16, followed by Uttar Pradesh with 12 and Haryana with 11. Together, these four markets held 71 of the 130 reported stores.
Punjab’s 32-store total was double Madhya Pradesh’s 16 and exceeded the combined 12 stores reported in Karnataka and Maharashtra, which had six each. Rajasthan had eight stores and Uttarakhand had seven, while Delhi and West Bengal had five each. Jammu & Kashmir had four stores, Bihar and Jharkhand had three each, and Arunachal Pradesh, Assam, Nagaland and Odisha had two each.
Chhattisgarh, Gujarat, Sikkim and Telangana each had one EBO. October additions occurred in Haryana, Punjab and Uttar Pradesh, all of which were among the larger state markets, as well as in Madhyamgram, Kolkata. Although the Bhopal closure was in Madhya Pradesh, the state remained the second-largest listed market with 16 stores at 31 October 2026.
Conclusion
Purple United Kids’ October 2026 update shows a four-store net increase to 130 EBOs, built from five additions and one closure. The expansion was concentrated in the North zone, which added four stores to reach 73, and in High Street locations, which represented four of the five openings and 101 of the 130 stores.
What remains unresolved is the direction of future network expansion. Purple United Kids disclosed 8,912 square feet of super area across the five additions and a Bhopal closure that reduced the West zone to 29 stores, but it did not disclose a future opening target, closure plan or financial performance measure for the expanded network.


