Add-Shop E-Retail Ltd

ASRL

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Market Cap

₹ 24 Cr

P/E

14.07

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Investment Checklist

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Performance

UNDER PERFORMER

Valuation

REASONABLE

Growth

SLUGGISH

Profitability

MODERATE MARGIN

Technicals

Bullish

Risk

MODERATE RISK

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Price

PE Ratio

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Overview

Detailed Summary

Add-Shop E-Retail Limited focuses on marketing and distributing ayurvedic, food supplements, agricultural, animal feed, and personal care products under its brand 'Add-Shop Promotions.'

The company supports organic agriculture and livestock farming by providing organic products and believes in tapping growth opportunities in India's agricultural sector.

With over 500 outlets and 50,000 associates since 2019, Add-Shop has rapidly expanded its reach and product categories, including biodegradable sanitary napkins.

The company's transition to a public limited company and equity raise in 2018 marks a significant step in scaling operations and financial growth.

Add-Shop aims to bridge the nutrition gap through Ayurveda, recognizing it as a solution to diseases.

Sector

E-Commerce/App based Aggregator

Industry

E-Services

Market Cap

24 Cr

Volatility

Low Risk

P/E Ratio

14.1

Industry P/E

55.3

PEG Ratio

2.8

P/B Ratio

0.2

52W High

16.09

52W Low

7.62

Sales CAGR

-23.60%

-0.95%

32.96%

10Y

—

Profit CAGR

5.06%

-44.19%

22.48%

10Y

—

ROE

TTM

1.52%

7.77%

13.45%

10Y

13.25%

ROCE

TTM

2.77%

12.44%

19.34%

10Y

19.14%

Technicals

Oscillators

BearishNeutralBullish

Neutral

Bearish

Neutral

Bullish

Overall

BearishNeutralBullish

Bullish

Bearish

Neutral

Bullish

Moving Averages

BearishNeutralBullish

Bullish

Bearish

Neutral

Bullish

Overall

BearishNeutralBullish

Bullish

Bearish

Neutral

Bullish

Forecasts

Peers

Symbol	Price	Market Cap	P/E	P/B	Div Yield (%)	ROE (%)	ROCE (%)	ROA (%)
SUVIDHAA	3.70	77 Cr	—	2.46	0.00	-47.15	-44.64	-21.74
JUPITERIN	36.99	37 Cr	—	1.36	0.00	-6.60	-9.15	-5.34
ASRL	8.90	24 Cr	14.07	0.21	0.00	1.52	2.77	1.33
WINNY	75.00	16 Cr	—	2.76	0.00	-103.13	-95.90	-58.18
INNOKAIZ	13.18	14 Cr	—	0.32	0.00	-11.72	-6.71	-6.10
TATIASKYLN	6.10	7 Cr	—	0.57	0.00	-0.61	-0.00	-0.40

Financial Statements

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Standalone Quarterly Results (in ₹ Crores)

Total Figures

QoQ Changes

Total Figures

	Jun 2023	Sep 2023	Dec 2023	Mar 2024	Jun 2024	Sep 2024	Dec 2024	Mar 2025	Jun 2025	Sep 2025
Sales	47	40	57	58	40	31	34	50	29	33
Expenses	40	37	53	68	38	30	32	49	29	33
Operating Profit	7.40	3.51	4.41	-9.60	2.09	1.62	1.66	0.90	0.78	0.75
OPM %	15.64	8.69	7.74	-16.44	5.18	5.19	4.91	1.81	2.65	2.25
Other Income	0.00	0.00	0.00	0.00	0.00	0.00	0.00	0.00	0.00	0.00
Interest	0.23	0.24	0.28	0.28	0.35	0.30	0.29	0.27	0.33	0.30
Depreciation	0.13	0.13	0.14	0.10	0.14	0.13	0.14	0.14	0.16	0.16
Profit Before Tax	7.05	3.14	4.00	-9.98	1.60	1.19	1.24	0.49	0.29	0.29
Tax %	25.11	25.16	36.75	29.96	28.13	26.05	25.81	26.53	27.59	20.69
Net Profit	5.27	2.35	2.52	-6.99	1.15	0.88	0.92	0.36	0.21	0.23
EPS in Rs	1.86	0.83	0.89	-2.47	0.41	0.31	0.32	0.13	0.07	0.08

Standalone Profit Loss (in ₹ Crores)

Total Figures

YoY Changes

Total Figures

	Mar 2018	Mar 2019	Mar 2020	Mar 2021	Mar 2022	Mar 2023	Mar 2024	Mar 2025	TTM
Sales	13	23	37	79	160	200	203	155	144
Expenses	12	21	35	67	135	171	195	149	139
Operating Profit	0.40	1.79	2.59	11	25	29	7.59	6.29	4.96
OPM %	3.17	7.88	6.93	14.61	15.60	14.52	3.74	4.05	3.44
Other Income	0.01	0.00	0.09	0.00	0.00	0.00	0.00	0.00	NaN
Interest	0.03	0.51	0.74	0.98	0.99	1.00	1.02	1.22	1.19
Depreciation	0.05	0.10	0.23	0.28	0.46	0.54	0.50	0.55	0.57
Profit Before Tax	0.32	1.18	1.71	10	23	27	6.06	4.52	3.21
Tax %	28.51	26.64	29.70	24.82	18.62	30.28	47.92	26.58	26.17
Net Profit	0.23	0.87	1.20	7.68	19	19	3.16	3.32	2.37
EPS in Rs	—	—	—	2.71	6.74	8.05	1.11	1.17	0.60
Dividend Payout %	0.00	0.00	0.00	0.00	0.00	0.00	0.00	0.00	—

Standalone Balance Sheet (in ₹ Crores)

Total Figures

YoY Changes

Total Figures

	Mar 2018	Mar 2019	Mar 2020	Mar 2021	Mar 2022	Mar 2023	Mar 2024	Mar 2025
Equity Capital	0.14	6.47	6.47	11	19	28	28	28
Reserves	0.24	4.95	6.15	8.97	20	79	82	85
Borrowings	2.04	1.77	5.57	7.66	3.30	0.98	13	38
Other Liabilities	5.15	2.68	15	17	8.01	43	3.15	4.81
Total Liabilities	7.58	16	33	45	51	151	126	155
Fixed Assets	0.20	3.38	3.60	4.72	7.00	6.49	6.10	5.37
CWIP	0.00	0.00	0.00	0.00	0.00	0.00	0.00	0.00
Investments	0.00	0.00	0.00	0.00	0.00	0.00	0.00	0.00
Other Assets	7.37	12	30	40	44	144	120	150
Total Assets	7.58	16	33	45	51	151	126	155

Standalone Cash Flows (in ₹ Crores)

Total Figures

YoY Changes

Total Figures

	Mar 2019	Mar 2020	Mar 2021	Mar 2022	Mar 2023	Mar 2024	Mar 2025
Cash from Operating Activity	-2.25	-2.56	0.58	8.71	-45	-29	-10
Cash from Investing Activity	-3.51	-0.49	-1.42	-2.78	-0.92	19	-15
Cash from Financing Activity	5.55	3.07	1.10	-5.35	45	11	24
Net Cash Flow	-0.21	0.02	0.26	0.58	-0.66	0.72	-0.76

Shareholdings

Shareholding History

Quarterly

Yearly

Quarterly

	Dec 2022	Mar 2023	Jun 2023	Sep 2023	Dec 2023	Mar 2024	Jun 2024	Sep 2024	Dec 2024	Mar 2025	Jun 2025	Sep 2025
Promoters	36.03%	36.03%	36.03%	27.20%	27.20%	27.20%	27.20%	27.20%	27.20%	27.20%	27.20%	27.20%
FIIs	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%
DIIs	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%
Public	63.97%	63.97%	63.97%	72.80%	72.80%	72.80%	72.80%	72.80%	72.80%	72.80%	72.80%	72.80%
Total Shareholders	47,157	46,889	46,071	44,164	42,591	40,118	37,326	36,097	36,223	35,022	34,169	33,218

Market Transactions

Date	Party	Category	Type	Avg Price (₹)	Total Value (₹)	Quantity	Percent Traded
Sep 24, 2024	Jr seamless private limited	Bulk	Buy	17.75	0.46 Cr	2,59,461	0.91
Aug 31, 2023	Dineshbhai bhanushankar pandya	Insider - Promoter & Director	Disposal	38.17	5.39 Cr	14,12,000	4.98
Aug 31, 2023	Dineshbhai bhanushankar pandya	Insider - Promoter & Director	Disposal	37.86	4.12 Cr	10,88,000	3.84
Aug 31, 2023	Gemzar enterprises private li...	Bulk	Buy	37.65	1.46 Cr	3,87,770	1.36
Aug 31, 2023	Jignesh amrutlal thobhani	Bulk	Sell	37.65	4.10 Cr	10,87,770	3.84
Aug 31, 2023	Blackberry sarees private lim...	Bulk	Buy	37.65	2.64 Cr	7,00,000	2.47
Aug 30, 2023	Jignesh amrutlal thobhani	Bulk	Buy	37.86	4.12 Cr	10,87,770	3.84
Aug 30, 2023	Dineshkumar bhanushankar pandya	Bulk	Sell	37.86	4.12 Cr	10,88,000	3.84
Aug 29, 2023	Investino venture llp .	Bulk	Buy	38.22	2.04 Cr	5,35,000	1.88
Aug 29, 2023	Vedankit traders private limited	Bulk	Buy	38.13	2.99 Cr	7,85,000	2.77

Projection

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Presentations

Investor Presentation

Q3 FY21

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Overview

Detailed Summary

Add-Shop E-Retail Limited focuses on marketing and distributing ayurvedic, food supplements, agricultural, animal feed, and personal care products under its brand 'Add-Shop Promotions.'

The company supports organic agriculture and livestock farming by providing organic products and believes in tapping growth opportunities in India's agricultural sector.

With over 500 outlets and 50,000 associates since 2019, Add-Shop has rapidly expanded its reach and product categories, including biodegradable sanitary napkins.

The company's transition to a public limited company and equity raise in 2018 marks a significant step in scaling operations and financial growth.

Add-Shop aims to bridge the nutrition gap through Ayurveda, recognizing it as a solution to diseases.

Sector

E-Commerce/App based Aggregator

Industry

E-Services

Market Cap

24 Cr

Volatility

Low Risk

P/E Ratio

14.1

Industry P/E

55.3

PEG Ratio

2.8

P/B Ratio

0.2

52W High

16.09

52W Low

7.62

Sales CAGR

-23.60%

-0.95%

32.96%

10Y

—

Profit CAGR

5.06%

-44.19%

22.48%

10Y

—

ROE

TTM

1.52%

7.77%

13.45%

10Y

13.25%

ROCE

TTM

2.77%

12.44%

19.34%

10Y

19.14%