Patel Retail Limited (PRL) is a rapidly expanding retail and FMCG company with a strong presence in Maharashtra, primarily targeting the value retail segment through its supermarket chain.

The company's strategic focus includes a cluster-based retail expansion and a strong private-label portfolio, enhancing margins and customer loyalty. Private labels contributed ~17% of retail sales in FY25.

Patel Retail has established significant backward integration with its manufacturing units in Maharashtra and Gujarat, enabling cost efficiency and quality control in product offerings.

Exports play a significant role in PRL's business, with a global reach extending to over 35 countries, contributing notably to non-retail revenue, thereby amplifying its international presence.

Patel Retail's digital strategy includes an omnichannel presence through the Patel's R Mart app, blending offline retail with digital convenience, aimed at expanding customer reach and engagement.